The following are curated samples of my brand identity work. 

Window Signage MockUp 2.png


Bluebird Creative is a boutique marketing and creative company in Fort Worth, Texas. Specializing in digital marketing, graphic design and marketing project management, the creator of Bluebird wanted her brand to feel modern and clean with a touch of whimsy. 

At the start, it was decided that the logo needed to have a feather component, but after many renditions, color changes and tweaks, the version you see below was created with the abstract wings in the place of the B. 

To see more from this project click here

Bluebird Creative Logo_Final-01 copy.png

Pershing Capital Letterhead and BCard.jpg

Brand Identity: pershing capital

The Pershing Capital name and logo are inspired by the owner’s first real estate purchase on Pershing Avenue in Fort Worth, Texas. 

Unlike many streets in Fort Worth, Pershing Avenue is the base of a unique triangular cross section between two major streets: Camp Bowie and Hulen. The brandmark in the logo captures this iconic geography. 

Just as Pershing serves as the foundation of this triangular intersection on a map, it also reflects the character of Pershing Capital itself. Pershing Capital’s service is creative, iconic and dependable. 

To see more from this project click here

PCap Logo .png
PCap Brandmark.png